Within the clothing and apparel sector, worldwide eCommerce revenue and revenue per user, after the global pandemic, are expected to reach $672.71 billion by 2023. With the growing demand for a compelling online journey, the need to enhance and update your eCommerce strategy is more important than ever. Then, in the mix, is the trend […]
Photoslurp recently launched an integration with Trustpilot that enables eCommerce brands to make better use of customer opinions with both of their technologies. Through this partnership, brands can now present Trustpilot star ratings within Photoslurp visual customer content integrations. These two technologies together enhance the online shopping journey by building customer trust in the brandâs […]
TopVintage is Europeâs leading online retro boutique comprising of more than 200 brands that share their love for vintage inspired fashion for women. Their mission is to make women feel beautiful, which they achieve thanks to their unique designs influenced by the decades spanning from the 20s to the 70s. Seeing a lot of engagement […]
As a concept store for Scandinavian design with an international audience, Nordliebe has built a name for itself as a benchmark in the market for home decor and consumer goods products. Their keen eye for product styling has helped them create a brand identity based upon strong lifestyle trends that appeal to a wide audience.  […]
Natura is a fashion, apparel, and home goods brand with a powerful personality that promotes inclusivity and human connection, while embracing their notably natural aesthetic. Over the last 30 years, they have built a strong community of customers that identify with the Natura lifestyle and truly are fans of the brand. With the goal of […]
Natura est une marque de cosmĂ©tiques qui vise Ă Ă©veiller les sens avec des produits naturels. Pour mettre en avant de maniĂšre authentique leurs cosmĂ©tiques durables, la marque a dĂ©cidĂ© de sâassocier avec Photoslurp, la premiĂšre plateforme de Contenu GĂ©nĂ©rĂ© par les Utilisateurs en Europe. Ainsi, Natura souhaite amĂ©liorer son parcours d’achat en ligne avec […]
More than a year after the start of the worldwide pandemic that indelibly altered the ways humans interact, weâre still trying to define a ânew normalâ that takes into account temporary solutions versus permanent changes. Itâs safe to say that the majority of people are eager to go back to attending live concerts and weddings, […]
In 2021, content is everywhere. Every digital conversation has the potential to become high-quality content for your brand to collect, curate, and convert into the next, big marketing campaign. As digital marketers, we have to be ready for it. When we learn to embrace the fast-paced content machine that is social media, we find that […]
La marque de mode chic et facile Ă porter est connue pour son Ă©lĂ©gance naturelle grĂące Ă sa fondatrice Ines de la Fressange, symbole du style parisien. BoostĂ©e par une communautĂ© en ligne fidĂšle, la marque a dĂ©cidĂ© d’optimiser lâexpĂ©rience d’achat de leur boutique en ligne en utilisant les photos et vidĂ©os que leurs fans […]
We’ve all witnessed the magic of social media shopping and the value of getting your products on platforms like Instagram. When a user sees a cool product being worn or used by one of their influential follows, they want an easy path to purchase. And now, thanks to shoppable Instagram feeds, it’s that much easier […]
When thinking about company strategy from a product point of view, most companies, including Photoslurp, focus on 3 main levers: Features: Enhancing existing features and developing new ones Growth: Improving acquisition, retention and monetisation Product market-fit expansion: Adapting the product to new markets and uses cases or creating complementary products However it is important to […]
In 2021, business will be social. At least, that was one of the 11 digital marketing trends identified in TrendWatching and A/B testing tool and CXO company AB Tastyâs latest report. Photoslurp has been ahead of the game when it comes to calling out the importance of User Generated Content (UGC) and social shopping. With […]
All You Need to Know About User Generated Content Marketing Youâve probably heard about the value of customer content and the great efforts that brands go to in order to capitalise on it, but what exactly is User Generated Content Marketing and why is it so effective? From building trust with customers to demonstrating social […]
TAF, a part of Grupo Axo, is one of the most prolific, on-trend sneakers brands in Latin America that has committed to driving innovation in technology by implementing UGC (User Generated Content) in its online store. Their goal is to provide a better shopping experience and achieve a greater connection between the brand and its […]
In our digital world, social media is everywhere and all demographics are involved. The majority of people follow brands on social networks in one way or another, and given the fact that 75% of people have bought a product because they saw it on a social media site, there is a huge market to tap […]
TĂLĂCHARGEZ L’ĂTUDE COMPLĂTE Avec une croissance de 11,7 % en 2019, la France est le troisieÌme plus grand marcheÌ e-commerce en Europe. Lâexpansion de cet important marcheÌ de la vente en ligne est attendue en 2020. En effet, les experts preÌvoient que les achats en ligne dans le pays atteindront un volume de 115,2 milliards […]
KARL LAGERFELD is a fashion brand that celebrates the colossal legacy and spirit of its founder through their innovative design aesthetics. Driven by customer engagement, this living homage to Karl himself is continuously looking for new ways to expand their immersive retail experience. To fulfil this desire within their eCommerce, the brand partnered with Photoslurp, […]
Since the dawn of online shopping, the global eCommerce industry has seen sharp growth with each passing year, as more people turn to their computers, phones, and tablets to make purchases. This has only become more clear since the COVID-19 outbreak, which continues to affect the future of shopping in new ways every month. By […]