2020 eCommerce Trends: The online buying habits of the Polish market

( 7 minutes )

DOWNLOAD THE FULL REPORT According to MarketLine’s Polish Industry Profile from February 2020, the Polish market is a rapidly growing eCommerce sector that accounts for 4.3% of the European online retail sector value. In 2018, the Polish online retail sector grew by 17.17% to reach a value of $12,634.4 million, and it is projected to […]

Danish sports products and supplements brand, Bodylab, enriches their online shopping journey with User Generated Content

( 3 minutes )

Bodylab is a Danish market leader in producing sports snacks and supplements for their growing base of customers. Since their inception in 2003, the brand, owned by Scandza, has put a focus on cultivating strong relationships with their engaged customers over social media. Now, they’re teaming up with Photoslurp to leverage that engagement into eCommerce […]

W obliczu rozwoju kryzysu spowodowanego COVID-19, dowiedz się jak firmy mogą zaangażować swoją internetową społeczność za pomocą autentycznego UGC

( 15 minutes )

W ostatnich tygodniach, firmy na całym świecie zmagają się z olbrzymią przeszkodą, która naruszyła ich modele biznesowe: mowa tu o kryzysie wywołanym COVID-19. By zapobiec dalszemu rozprzestrzenianiu się choroby, ludzie na całym świecie zostali poproszeni o pozostanie w domach, a co za tym idzie, firmy z wielu branż zostały zmuszone do zamknięcia swoich sklepów stacjonarnych […]

eCommerce Statistics: How COVID-19 is affecting the eCommerce market

( 4 minutes )

With the COVID-19 crisis at large, many brands are wondering how the global crisis will affect their eCommerce sales. That’s why we’ve put together a list of useful eCommerce statistics regarding the COVID-19 situation. These statistics should give brands a full picture of the eCommerce market in relationship to the ever-shifting landscape of the Coronavirus […]

Photoslurp and Multiply partner together to help brands inspire their eCommerce customers

( 3 minutes )

Photoslurp and Multiply recently announced their partnership, further helping brands to improve their online user experience and conversion rates. Photoslurp’s Visual Commerce platform enables brands to collect the content featuring their products that’s been generated by fans on social media and turn it into a social shopping experience to increase engagement and eCommerce revenue. Posting […]

Social Media aggregators: How to turn your website into an engaging social space

( 17 minutes )

A social media aggregator will help your brand pool the positive conversations about your brand into one place – so that you can use them to increase your online revenue or engagement.   Creating a presence online can be far more successful when you create an imaginative and interactive website for people to engage with your […]

Photoslurp’s Obsession With Widget Performance

( 10 minutes )

We’ve been seeing an increase in questions related to our product’s performance from brands in the very first stages of their contact with us to ones that have been working with us for a number of years. The well known effect that page load times have on both conversion rates and SEO is a correlation […]

[EBOOK] How to use customers’ voices to sell more with User Generated Content

( 1 minute )

DOWNLOAD EBOOK HERE As we all come to learn at one point or another, customers are a brand’s most valuable asset. Understanding who they are and what they like helps you reach them in ways that resonate, which ultimately boosts your sales. But there’s more selling power in your customers than meets the eye, especially […]

Seamlessly collect Instagram Stories to integrate into your eCommerce website

( 3 minutes )

Thanks to Europe’s leading visual commerce platform, eCommerce brands can now collect their own Instagram Stories to integrate into their eCommerce store – and make them shoppable. User Generated Content has already been proven to increase conversions and sales, thanks to genuine customer recommendations that are delivered visually through photos and videos posted on social […]

Ternua commits to User Generated Content

( 4 minutes )

Ternua is a sustainable outdoor clothes brand in Spain that belongs to the Ternua group. Their primary strategy has always been to create a community grounded in the values of the brand, which include their commitment to sustainability, enjoying the great outdoors, and more.  With this community of valuable brand followers, Ternua has taken a […]

How Poland’s leading furniture brand prompted customers to create over 4,000 images

( 18 minutes )

Today we’re talking about a leading interior design and furniture brand-VOX-that managed to get customers to consistently post content featuring their products on social media and increased sales because of it.  Speaking with eCommerce specialist, Damian Miziolek, from VOX, we learn exactly how they encouraged their customers to share 4,849 User Generated images and videos […]

Statistiques sur le Contenu Généré par les Utilisateurs (CGU) : Le CGU vs. le Contenu Professionnel (CP)

( 4 minutes )

Il paraît logique que le Contenu Généré par les Utilisateurs (CGU), doté d’une apparence moins travaillée, fait réagir d’une manière particulière les personnes qui interagissent avec. Mais on comprend mal encore en quoi le comportement des utilisateurs diffère lorsqu’il s’agit de CGU ou lorsqu’il s’agit de Contenu Professionnel (CP). Le travail de Photoslurp consiste précisément […]

Beauty eCommerce Trends: Why Female Consumers Buy Online in 2019? | Photoslurp

( 18 minutes )

2019 eCommerce trends: Download the full report here The eCommerce cosmetics industry faces unique challenges when distributing their products within the online market. Brands are constantly grappling with how to inspire customers to purchase without the opportunity to experience the product for themselves. Meanwhile, cosmetics consumers increasingly grow more interested in purchasing beauty products over […]

The Digital World of Word-of-Mouth Marketing

( 15 minutes )

We’re all familiar with the power of word-of-mouth marketing. Ads can’t compete with the shopping inspiration that comes from a peer recommendation. When someone you know and trust tells you about a great new product that they’ve discovered, you’re more likely to take action and try it for yourself. This is something that we, as […]

Everything you need to know about Earned Media

( 16 minutes )

Whilst earned media may seem like a complicated topic, in reality it’s quite simple. Earned media is content that is created by a third party, rather than created by the brand itself, which is known as owned media. While content can’t be created by the brand in order for it to be considered ‘earned’, there […]

Omoda partners with Europe’s leading UGC solution, Photoslurp

( 3 minutes )

Omoda is a Dutch family company, specialized in shoes with bags and accessories also within their product catalogue. Started back in 1875, they opened their online shop in 2007, becoming one of the first shoe brands to do so.  One of their goals has always been to inspire customers along their shopping journey, which has […]

Statystyki User Generated Content (UGC)

( 4 minutes )

Intuicja podpowiada, że User Generated Content (UGC), jako treści o mniej oszlifowanym wyglądzie, będą budziły odmienne reakcje wśród ludzi, którzy mają z nimi styczność. Niewiele wiemy jednak, jak dokładnie różnią się one od reakcji na treści tworzone przez profesjonalistów.  W Photoslurp, zajmujemy się tym, by lepiej zrozumieć User Generated Content oraz to, z jakich korzyści […]